Merlien Institute is an independent organisation dedicated to the advancement of qualitative research in academia, business and policy environments. Our mission is to provide an effective cross-fertilization platform for academics and practitioners to discuss, debate and disseminate best practices in qualitative research. Specifically, Merlien Institute aims to:

• Cross-fertilize knowledge between academics and practitioners
• Advance qualitative research methods and techniques
• Strengthen the quality of qualitative research
• Use qualitative research to complement quantitative work
• Promote scientific standards in market research
• Promote the use of qualitative research for policy making 

We fulfil these aims by bringing together academics and practitoners who have the passion to discuss critical and topical issues in a highly interactive, productive and fun meeting environment! Our events have consistently resulted in new collaborations and projects among delegates. Click here to view testimonials on what delegates say about our events!

A little bit about our history:
Merlien Institute was founded in 2006 in The Netherlands. The Singapore office was later established in 2009 to help support the growing demand for qualitative research events in the Asia-Pacific region. Merlien Institute, with its 23-strong Advisory Board Members now host more than 10 annual meetings around the globe with topics ranging from Computer-Aided Qualitative Research, Qualitative Research for Policy Making to Qualitative Research in the Web 2.0. To see a list of our past events, please click here.